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There is nothing more discouraging than putting your heart and soul into a business only to find that it’s not performing anywhere near as well as you had hoped. No matter what you do, you just can’t seem to bring in the customers, the traffic or, most importantly, the profits. For many business owners, this is the point where they throw in the towel. And it’s not that difficult to see why for a lot of people it’s simply impossible to see how you’re going to be able to come back from this that point. But there are ways that you can come back. And one of the best ways to do that is through outsourcing. Outsourcing is essential handing over certain pieces of your business to a professional rather than dealing with it entirely by yourself. Here are a few areas of your business that you can revitalize by outsourcing them.

Your website

It’s definitely easier than it’s ever been to create a functioning website. But that means that the standards that the average customer holds a website to have gone up dramatically. If your website looks cheap and doesn’t work in the way that it’s supposed to, that’s going to reflect extremely poorly on your business as a whole. By outsourcing the design and creation of your website to a professional, you can keep creative control over it, but without having to dedicate time and effort to making your vision come to life. Web designers are able to take the suggestions that you make and turn them into a reality. Bringing with them a whole host of design and programming expertise that allows them to improve on, or politely reject, your ideas in order to make the best site possible.

Your branding

Branding is your business’s message to the world. It’s the thing that lets the world know that your business is here and what it stands for. The right branding can tell a customer everything they need to know about your business in an instant. On the other side of that, poor branding can be confusing and even make customers less likely to pay your business any attention. Rather than relying on your own skills, hand it over to a designer who can take the things that are most important to your business and turn them into something that’s guaranteed to bring in customers. Then you should use a service like Secure Your Trademark to protect your branding from theft or plagiarism.

Your marketing

One of the classic mistakes that many new business owners make is that they assume marketing is easy. Whether it’s traditional campaigns or SEO, they assume that they already know what to do in order to bring in business. In reality marketing is a huge, many-layered

industry with enormous amounts of complexity. You might be able to get by on your own but by outsourcing to a marketing firm then you’re sure to give your business the boost it so desperately needs.

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Student @ Advanced Digital Sciences Center, Singapore. Travelled to 30+ countries, passion for basketball.

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SkyBridge Receives “Exporter of the Year” award from Global Chamber Phoenix

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The SkyBridge air logistics project received the “Exporter of the Year, Services” award, granted by the Phoenix Global Chamber within its annual Grow Globally Fair, which brings exporters and importers together, along with international investors.

The award was presented to SkyBridge, a company chaired by Ariel Picker and directed by Felipe Monroy. The effort to position www.skybridgeaz.com as one of the leaders in the international logistics sector within the business community in Arizona has been coordinated by Marco Lopez, president of Intermestic Partners.

SkyBridge is planned to become the first international air cargo hub to house Mexican and US Customs in the United States.

Its operations are based at the Phoenix-Mesa Gateway Airport and will allow e-commerce companies and manufacturers, among others, to do business in Mexico and throughout Latin America, with a more efficient and profitable transport of goods between countries, thorough inspections and adequate security controls.

The development of this project will create 17,000 new direct and indirect jobs, as well as more than 3.5 million SF of development which will include industrial, aeronautical, office and commercial real estate.

The construction plan will detonate other benefits in the border region. Arizona’s proximity to Mexico and its surroundings are highly favorable for business, and they make the state a natural center for air cargo companies, large and small, eager to see their businesses grow on both sides of the border.

In this sense, Grow Globally Fair gives global business leaders the opportunity to see what’s new, who is new and how they can grow better.

With that purpose, the Phoenix Global Chamber awards prizes in honor of the success achieved in international markets and in the United States, whose categories are: Exporter of the year, product; Exporter of the year, services; Importer of the year; Landed Company to see; Cross-border consulting; Transcendent leader of the community; International banking; International commercial law; Immigration lawyer; Diplomat of the year; Translation and localization; International logistics; International accounting and taxes; International finance and insurance; International Emerging Risk; International Talent and Payroll: International Real Estate Leader; International wealth management; International business training and discourse; International IT services; International market; International education; Collaborating Organization; International nonprofit; International business city; an Elected leader with global mentality; Young Global Leader, and Global Leaders of the tribe of the year.

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Axel Andorff and Carsten Isensee, new SEAT Vice presidents for R&D and Finance

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The Spanish car company, SEAT is betting on the future by hiring two prestigious new executive vice presidents. The company hired Axel Andorff as the new executive vice president of R&D (research and development), and Carsten Isensee has been appointed as the new executive vice president for finance. With both appointments, SEAT is focusing on Innovation and securing the company’s record profit and investment figures.

Who are Axel Andorff and Carsten Isensee

Research & Development and Finance are two of the most important areas on a car company. The new vice presidents of these areas, are both executives with international experience and extensive knowledge on the car market. Axel Andorff will be replacing Dr. Matthias Rabe (who will run the technical development operations area at Volkswagen), and Carsten Isensee, who is taking over for Holger Kintscher (who will be working as head of IT and finance at Volkswagen).

Let’s see who are these two new incorporations to the SEAT executive staff. 

Axel Andorff (R&D Vice president)

Axel Andorff is a German economic and mechanical engineer (from the German University of Kaiserslautern), with 20 years of experience at the car market, where he worked for Mercedes and held various positions in the research & development area of that company.

New responsibilities at SEAT

The new R&D vice president will be in charge of the company’s innovation projects, especially those involving connectivity and car electrification, developing technologies and new forms of mobility. He is in charge of the SEAT Technical Centre, who is focused on R&D. It has an area of 43,000 square meters, prepared and equipped (of a total area that covers a surface of 200,000 square meters). More than 1000 qualified engineers work on this center, using advanced technology (simulations, virtual reality…) to create modern and reliable cars, and developing new car technology.

In 2018 SEAT allocates 862 million euros on total investments and R&D expenses, 47% more than in 2017.

Carsten Isensee (Executive Vice-President for Finance)

Carsten Isensee has a degree in business management from the German University of Wilhelmshaven, and he has made his entire career in the Volkswagen company. His last charge was in China as an executive vice president for finance.

2018 was a historic year for SEAT. Sales have grown by over 10%, increasing from 468,400 sold vehicles in 2017 to 517.600 in 2018. With the incorporation of Carsten Isensee to the company, they expect to continue increasing their sales along 2019 and the next years.

New responsibilities at SEAT

The Finance vice president joins the Spanish car company with the objective of reinforcing the company’s profit record and investment figures, and to strengthen its financial basis for future Automotive (LINK NOFOLLOW) projects.

The car market is a very competitive sector. Last years SEAT increased its figures on sales, profits and investments. With the new vice presidents incorporations, the company is focusing on increasing these figures and securing its position on the market.

As SEAT president Luca de Meo said: “It’s time to look to the future with the ambition to grow”.

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Gutemberg Dos Santos and Robert Kiyosaki share their vision of leadership

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Gutemberg Dos Santos is a Brazilian-American entrepreneur and one of the main promoters of the use of Blockchain technology and crypto economy.

Gutemberg Dos Santos and Robert Kiyosaki

Gutemberg Dos Santos a couple of years ago sponsored an event in which the Guinness Record broke with the largest number of people playing Cash Flow, a game developed by Robert Kiyosaki. Today, Dos Santos shares some reflections that emerged on that occasion about what a good leader is. 

A good leader is an excellent guide to reach common goals. If I want my team to work successfully I must share my skills and offer the best tools for their performance. I am also committed to strengthening the capabilities of each of the members and never assume that we all work the same as diversity enriches and complements the unit. 

Sharing experiences. If I share my experiences with the rest of my team regarding the success and failures I have had in some projects, I will empathize with my team and together we will be able to reach the goals proposed for the company.

Listening. This part is essential for a business to prosper, if I do not listen to my people I will be walking towards darkness. I must always remain alert to the doubts and questions that my team may have, in this way I will know if we are all on the same frequency and we are walking towards the same course.

Motivating my team. I take my time to know my team, how old they are, what is their educational and socioeconomic level; what goals they pursue in the short and long term. This will help me find keywords that guide me to be empathetic with them and be able to have better communication. 

Being proactive. When facing a difficult situation, I try to get the best out of it, without falling into frustration and rather detect alternative solutions. Trusting and being flexible. I am attentive to the capacities and strengths within my work team, this way I trust people in order to delegate tasks, likewise I am open to listen to proposals and suggestions that lead us to strengthen our project. 

For more information, please visit : www.gutembergds.com 


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