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The October Revolution: Through the Eyes of the Contemporaries – The World Reporter
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October revolution

October Revolution celebration in 1983; Wikimedia Commons

(With the Focus on A. Block)

The Russian Revolution has left us with many historical sources, proving to be the most prominent event of the 20th century. Documentaries, memoirs, literature and news stories truthfully reflect the chain of disruptive events that shocked the world. That is why it is important to address these sources in order to understand the attitudes of the people who witnessed the Revolution and to capture what happened in 1917.

In the following paper the views of both opposing parties (revolutionaries and counterrevolutionaries) are considered, yet the main focus is on the works of the Russian poet, Alexander Block: the article “The Intelligentsia and the Revolution” and the poem “Twelve”. This literature has been used because it was written almost instantaneously after the revolution, only two months after the October Revolution (January 1918). Actual recollections of the events written forthwith did not remain until today, because authors could have been imprisoned or executed, if their notebooks were to be found. However, since A. Block enthusiastically accepted the Revolution, counter opinions were required in order to give a thorough analysis of the events. The literary diaries “The Black Notebooks” (rus. Chernye Tetradi) were written by Z. Gippius in the period of 1917-1919. Later works (such as of V. Mayakovsky and S. Esenin) were essential to get a glimpse of the events that took place after the Revolution. All in all, the views of the contemporaries who lived during the revolution give us a clear picture how it happened and their attitudes towards it.

To begin with, some people perceived the Revolution as a new opportunity for the stagnated society to break through the old conservative believes. “’Russia is going under’, ‘Russia is no more’, ‘Eternal memory to Russia’ – that is what I hear on all sides,” writes A. Block in his “the Intelligentsia and the Revolution”. He also states, “Russia is destined to suffer torments, abasement, divisions, but she will come out of these humiliations renewed – and great in new way” (364).

Indeed, at the time of the war the situation in the country was deteriorating. Tensions among the population were steadily rising due to many factors. There were the absence of the decisive authorities, deficit of raw materials and goods, a lack of qualified labour force, excessive defense production, rising prices of consumer goods, increase in speculations, bureaucracy, and finally, a dragged-out war. Everything seemed to be preparing the country for upcoming riots.

The abdication of the tsar, the collapse of government institutions, and the birth of a new political system had touched everyone, drawing people into the conflict and dividing the state into revolutionaries and counterrevolutionaries. For this reason, most of the written material is rather subjective. It was extremely difficult to describe the events objectively amid violence and class hatred. As a rule, only those who were highly educated were able to do that.

In the beginning A. Block (unexpectedly for most of his admirers) willingly accepted the October Revolution as a resolution of pain and sufferings. This attitude caused severe criticisms of other literature figures. Particularly, I. Bunin criticized A. Block for openly joining the Bolsheviks, “In Nikolaev there are brutal pogroms… Elizavetgrad suffered heavily from the common people. Losses are estimated in millions. Stores, private apartments, small shops and even luncheonettes are levelled. Soviet warehouses are vandalized. […] More than one hundred people killed. In Zhmerinka there are pogroms, as it happened in Znamenka. That is according to Block ‘people are seized by the music of the revolution – listen, listen to the Revolution!’” (51).

As a matter of fact, the people were. Since the spring till the autumn of 1917 peasant revolts became more frequent. In comparison, in 1915 only 96 peasant riots were registered, whereas in the spring of 1917 the numbers doubled. By the summer of the following year there were already 2944 peasant riots, its numbers were constantly rising, and finally the number of was more than 3500 riots in 26 provinces (rus. “gubernia”) all over the country. By the end of 1917 more than 90% of the country was consumed by the revolts.  A real peasant’s war broke out against landowners, kulaks, and churchmen (it should be noted that more than 30% of the riots were directed against kulaks). (“The Great October Socialist Revolution” 254-255). Moreover, hundreds of private estates were plundered and devastated. In the autumn of 1917 a village was as revolutionary as a city because soldiers were coming back from the war. Eventually, they became the vanguard of the revolution, a support for the Soviet powers. The music of the revolution consumed everyone in the country, leading the revolutionaries ahead.

Similarly, this triumph of the revolution was depicted in the poem “Twelve” by A. Block. However, it was rejected by most of his fellow poets and writers. Many admirers, readers and even friends broke off all relations with A. Block. At some concerts and literary evenings people would call him a traitor. Some authors (for example, A. Akhmatova, V. Pyast, F. Sologub) declined their participation in such evenings as soon as they knew about the recital of “Twelve” (Block 248). N. Gumilyov claimed that by writing the poem A. Block served the Antichrist: for the second time he crucified the Christ and shot dead the tsar (qtd. in Orlov 534). At the same time the new authorities did not approve the poem, even though A. Block chanted the praises towards them.

A.Block thought of the Revolution as being a storm, a hurricane, a blizzard akin to nature. The Revolution aimed to “clear the air”, to make everything better and put an end to a hideous deceitful life. Similarly, in his poem “Twelve” he welcomed the destruction of the old world and the triumph of the revolution. Old corrupted institutions were to be destroyed and replaced. That is why he was at peace with the destruction not only of buildings but also of culture. He writes, “Why ‘Down with courts of law’? Because there are tomes of “statutes” and tomes “interpretation”; because the judge and the lawyer (upper-class people both), talk between themselves about the “delict”; because the “arguments to the court” go on, over the head of a miserable little crook” (Block 368).

All the courts, the relics of the Imperial Russia and the old system, were being destroyed and quickly abolished. They were instantaneously replaced by the organs that could execute justice in the interests of the working people. For example, in the early days of the revolution a people’s court emerged in Petrograd (consisting of five people, elected from the district Soviet, the working union, etc.).  These new courts (revolutionary courts, people’s courts, bars of conscience, administrative courts and many others) marked the collapse of the old judicial system. In their decisions they applied principles of “revolutionary sense of justice”, “revolutionary consciousness” and customs (See Isaev 2004). Moreover, decrees on the courts were issued, stating the rules of operation for judicial authorities.

Meanwhile, A. Block continues, “Why gouge holes in an ancient cathedral? Because for a hundred years a fat, belching priest took bribes and sold vodka here. Why defile the gentry’s beloved estates? Because peasant girls were raped and flogged there. Why the felling of century-old parks? Because for a hundred years, under the leafy lindens and maples, their owners paraded their power, taunting the beggar with their purse, the dunce with their education.” (368).

Such social fallout was caused by several reasons. Firstly, the abolition of serfdom was late, but even this was done only because masses were started to be agitated. Alexander II decided to end it because “it is better to get rid of serfdom from on high than wait for its abolition from below” (qtd. in  Liebman 17).  Indeed, he tried to revive Russia from its medieval past; but his attempts (reforms designed to modernize the country) were half-hearted and prolonged the crisis. The Russian professor S. Askoldov correctly noticed that in the beginning of 20th century the Russian leaders tried to transform the country, yet they never tried to understand it.  The Russian intellectuals were so far from the common people, that the two groups were never able to find common ground. The politicians, transforming the country, did not know who they were doing it for. They just “unleashed the beast”, but forgot to teach it how to build a civilized state (Askoldov 44).

Secondly, the gap between the classes was so high that economy was failing, throwing Russia back in comparison with the European countries. Moreover, tensions between people and the Church were strong and continued to rise, mostly due to the disproportion between impoverishment and high taxes (on weddings, funerals, confessions). All of it caused a massive chaotic outbreak and gave birth to the Revolution.

In “the Intelligentsia and the Revolution” A. Block writes that the people were not “a good little boy” and that the continuously widening gap between the classes, the gap between the intelligentsia[1] and the people, could not be resolved “bloodlessly” and “painlessly” (Block 369). Indeed, it was not. It was followed by the Red Terror: mass killings, torture, and repressions carried out by the Bolsheviks after they seized power in 1917. According to the historian S. Volkov, taken into consideration all the period of 1917-1922, the number of repression victims reached 2 million (“Genetic Heritage of Russia Has Been Damaged Dreadfully, and Has Not Fully Recovered”).

A. Block thought that he understood “the music of the revolution”, he appealed everyone to listen to it. However, years later when the storm was over, even he began to understand that the revolution had brought only misery and grievance. In the end the revolution (the one he praised and welcomed) suffocated him. It did not bring “the sweet scent of orange groves to snow-covered lands” (Block 366). It had brought blood and violence, it restricted not only political views but also artistic. The poet later complained to Y. Annenkov that the world revolution had been becoming a dangerous disease[2] (qtd. in Fokin, Polyakova 357).

Hardly anybody expected it to be so destructive and vicious, even though almost every intellectual in the end of the 19th century and in the beginning of the 20th had awaited the revolution.  Nobody could imagine the scales of mass terror that would accompany it. After all, it was the intellectuals who reasoned about the “clearing power” of the revolution and who were later targeted by the revolutionaries.

However, V. Mayakovsky for instance never deluded himself when thinking about the revolution. He decisively embraced the revolution and was ready to pay its price no matter what.  His literary works were imbued with hatred towards the old way of life, expressing the author’s ideas to destroy everything that was connecting him to the past.

In his “Ode to Revolution” (1918) he pointed out not only the necessity of the revolution, but also its cruelty towards the people, who fought to change their lives. In the end of the poem, he curses and praises the revolution at the same time. He believed in the power of proletariat and readily claimed as a foe anyone against the revolution. His “Misteriya Bouffe” represented a universal flood and the subsequent joyful triumph of the “Unclean” (the proletarians) over the “Clean” (the bourgeoisie). Finally, he sincerely hoped that the revolution would free people from spiritual poverty. The October Revolution, as he later thought, had given a birth to a miracle: a new “soviet” personality with its mentality and culture, a “soviet” person, free and strong.

In contrast, other people from the very beginning rejected any optimistic outcomes of the revolution, claiming it to be a tragedy and death of the Great Empire. According to them, this revolution was a social catastrophe that had brought only chaos and degradation of civilized life.

For example, Z. Gippius, a Russian poet and writer, condemned the revolution as “the kingdom of Antichrist”. On 17 March 1918 she wrote about the Checka atrocities, “In Kiev 1200 officers are killed. The legs of the corpses were being severed, taking away the shoes. In Rostov children, cadets, were being killed. They thought they were the outlaw Cadets” (“The Black Notebooks” 413). Checka was the Soviet state security organization (rus. chrezvychaynaya komissiya). After it was founded by a decree of V. Lenin, it became the military and security strength of the communist party, playing a significant role in the Red Terror.

Similarly, the poet S. Esenin could not accept the revolution. Revolts, dramatic changes in the villages, even industrialization made him speak about the death of the country. His illusions about rural Russia were ruthlessly crushed. These feelings are reflected in his poem “I am the Last Poet of the Village” (1920):

The candle of the waxen flesh
Will burn away with a golden flame,
And the moon’s wooden clock
Will wheeze my twelfth hour.…

On the blue field’s track
Soon an iron guest will appear.
Oats, poured with the dawn,
Will he reap, with a black hollow of a hand

The poet did not fear a new system; he feared the ending of the old one. For S. Esenin Russia was interconnected with the image of a village. If it died, the country would fade away. A village represented a symbol of the past; it was a grace of God.  Even a threatening and iron city became a new hero of the motherland. Everything became a part of the country he did not want to lose.

Likewise, many other writers and poets who did not support the Revolution feared that the country would disappear or would recede in memory. That was exactly what Z. Gippius expressed in her diaries, “Russia did not have a history. What is happening now is not a history. It would be forgotten, as if it were unknown atrocities of unknown tribes on an unknown island. It would pass into oblivion. […] We are here on its own. Those alive are alive accidentally … Every day people are being shot…” (413).

Furthermore, such turbulent times of the revolution were referred as the times of troubles (rus. “smytnoe vremya”), drawing a line between the events that took place in 1917 and the following years with the events of 1598-1613[3]. Some authors claimed it was even more disastrous. Specifically, a philosopher Ilyin I.A. stated that “the Russian Turmoil pales and fades in comparison with the Revolution” (286), because it was not planned or organized. He also named the Revolution as “disruptive madness” (287). The Whites (the members of the white movement in the following Civil War) expressed the same views and supported this idea to some extent. A lieutenant general in the Imperial Russian Army and one of the leaders of the white movement, Denikin A.I. gave his memoirs the name of “The Sketches of the Time of Troubles” (in English known as “the Russian Turmoil”).

One way or the other, the Revolution has happened, tearing down the old system and replacing it with a new one. The contemporaries had no choice but to admit the cruel reality. There was no way out of the Revolution; no one could reverse the events and that was unanimously understood by everyone. As a result, many of the writers and poets have emigrated abroad (among them Z. Gippius and I. Bunin); others (such as A. Block or V. Mayakovsky) decided to stay in the motherland during this dark period.

In a way, the October Revolution has become a pressure point. In comparison with the February Revolution, after the abdication of the tsar, everyone greeted the beginning of a new country – free and democratic. In contrast, the October Revolution divided the country between hatred and fear, determination and confusion.  It split the country into the adversaries: people who belonged to different classes, and, thus, described the events accordingly.

All the material of the contemporaries was emotionally heated, but only the counterrevolutionaries showed it through the eyes of actual human beings. Whatever resolution of the conflict it could bring, it also brought fear and death. Whatever “cleansing” power the revolution might have had, it was violent, murderous and dreadful. That was exactly how the counterrevolutionaries had seen the October Revolution.

Nonetheless, despite the opposing views towards the revolution, both parties were longing for steady solid government that could ease the agitation and facilitate the country, end the times of trouble and bring peace, reformation along with prosperity. Yet everyone questioned whom the country should be trusted with. The Bolsheviks did not ask. They trusted themselves to lead the country. Was it possible to avoid the revolution? Why did it happen? All these questions remain until today, yet it is clear that it significantly changed the way the country developed afterwards.

Bibliography

  1. Askoldov, S.A. Religious Meaning of the Russian Revolution. Iz Glybiny: The Collection of the Articles about the Revolution. Moscow-Petrograd: Russkaya Misl’, 1918. Web. 5 Jan. 2016. < http://www.vehi.net/deprofundis/askoldov.html>.
  2. Berdyaev, N.A. The Beginning and Meaning of the Russian Communism. Moscow: Nauka, 1990. Print.
  1. Block, A. Collected Edition (6 volumes). Vol. 4. Leningrad: Khudozhestvennaya Literatura, 1982. Print.
  1. Bunin, I. Cursed Days (1918). Pp. 1-71. Web. 6 Jan. 2016. < http://knigger.com/texts.php?bid=12169>
  2. Denikin, A. I. The Russian Turmoil. Moscow: Mysl, 1991.
  3. Encyclopedia. The Great October Socialist Revolution. Moscow: Sovetskaya Entsyklopedia, 1987. Print.
  4. Esenin, S. I am the Last Poet of the Village. Trans. Unknown. Oocities. Web. 8 Jan. 2016. <http://www.oocities.org/sulawesiprince/russpoets/yeseninpoetry1.html>.
  5. Fokin, P. and Polyakova, S. Block without Luster. Saint-Petersburg: Amfora, 2008. Print.
  6. Gippius, Z. The Black Notebooks (1917-1919). Pp. 364-460. Web. 5 Jan. 2016. < http://gippius.com/doc/memory/chjornye-tetradi.html>.
  1. Ilyin, I. The Russian Revolution has been a catastrophe, the Electronic Library of Odintsovo. Web. 4 Jan. 2016 . <http://www.odinblago.ru/nashi_zadachi_1/48>.
  2. Isaev, I.A. Russian history of law and government. Moscow: Yurist’, 2004. Print.
  3. Kostyrchenko, G.V. Stalin’s Secret Politis: Power and Anti-Semitism. Moscow: Mezhdunarodnye Otnosheniya, 2001. Print.
  4. Liebman, M. The Russian Revolution. London: Jonathan Cape, 1970. Print.
  5. Mayakovsky V. Misteriya Bouffe. Lib.ru. Web. 7 Jan. 2016. < http://az.lib.ru/m/majakowskij_w_w/text_0190.shtml>.
  6. Mayakovsky, V. The Ode to Revolution. Wikisource. Web. 7 Jan. 2016. <https://ru.wikisource.org/wiki/Ода_Революции_(Маяковский)>.
  7. A. Block. The Intelligentsia and The Revolution.  Trans. Marc Raeff. Russian Intellectual History.: An Anthropology. NY: Harcourt, Brace and World,  1966. Pp. 364-371. Web. 3 Jan. 2016. <https://web.stanford.edu/class/slavic272/materials/blok_intelligentsia_revolution1918E.pdf>.
  8. Volkov, S. “Genetic Heritage of Russia Has Been Damaged Dreadfully, and Has Not Fully Recovered.” Interview. Archipelago “Saint Rus” N.p., n.d. Web. 5 Jan. 2016. <http://rys-arhipelag.ucoz.ru/publ/istorik_sergej_volkov_geneticheskomu_fondu_rossii_byl_nanesen_chudovishhnyj_ne_vospolnennyj_do_sego_vremeni_uron/29-1-0-3019>.

[1] Usually intelligentsia is referred to highly-educated and rational people with critical thinking. However, in Russia this term acquired negative connotations. The intelligentsia was fascinated by the ideas, especially social ones. These ideas were developed in accordance to monarchy and serfdom and were usually radicalized. They were so far from the people, that it represented something that common people did not want. According to N. Berdyaev, there were no intellectuals or even educated people among the Russian intelligentsia. It was not a group formed in relation to a profession; rather it was ideological formation, consisted of different social classes (insignificant public servants, lower middle class, etc.) and united under the ideas of social reformation (See Berdyaev 1990).

[2]  Rus. “grudnaya zhaba” means not only “angina pectoris” but also conveys figurative meaning of a big heavy toad that sits on the chest, not letting a person breathe.

[3] This period was marked by a deep political, economic and social crisis; civil uprisings and impostors; foreign intervention.

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Employee Training and Development Becomes One of the Most Disruptive Megatrends That Is Shaping the Future of Work

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Employee training

There is no question about the effectiveness of employee training and development. It’s incredibly important to help your staff advance their skills and knowledge to help grow a business, but the impact of employee learning has often been understated and even neglected. However, companies are now suggesting that employee training and development is one of the biggest megatrends that have completely transformed the future of work. It has overhauled how businesses should be developing and engaging with employees, and it’s leading to an incredibly diverse and talented workforce that is capable of wonderful new things.

Part of the problem of employee training and development is that it’s difficult to measure its impact on the workplace. Employee performance often isn’t a quantitative measurement that is easy to read and link to their output. This is one of the reasons why the effectiveness of employee training and development has been questioned by management experts.

Thankfully, new strategies have been developed to help measure workplace learning and its impact on companies. Below, we’ve included a helpful infographic that covers some of the most important measurements, such as return on investment and how it is calculated in the context of employee learning and development. It should put the effectiveness of employee training into perspective and will help you better understand when training is needed and how development actually improves your business and its productivity.


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Top 10 Simple Health Changes To Boost Your Well-Being

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It does not matter how old you are, where you live, or what your occupation is, your health should always be a top priority. However, most of us are a little bit guilty of letting our well-being slide from time to time. With that being said, read on to discover some of the simple ways you can give your health a boost today.

  1. Get rid of at least one item in your life that contains toxic chemicals – You may be shocked by just how many items in your life contain toxic chemicals. This includes everything from air fresheners to bed sheets. Get rid of one of these items and replace it with something natural instead. This is something you should make a habit to do every few months or so. You will be surprised by just how much of a difference this can make. 
  2. Deep breathe for at least five minutes – Throughout the day, you should make sure you take the opportunity to deep breathe for at least five minutes. Why? Well, there have been numerous studies that have shown that deep breathing can help to lower stress hormone levels. This means that you will feel better, get an improved night’s sleep, and you will have less anxiety too.
  3. Drink more water – You probably expected this to be on the list, but the importance of drinking more water should never be ignored. Your body needs water for almost every function. If you are dehydrated, this could be the cause of headaches, pains, aches, and a number of other symptoms.
  4. Have one veggie night per week – A lot of people eat far too much meat, red meat especially. So, why not have a veggie night once a week? Not only is this good for your health, but it will be good for your bank balance too. There are so many great recipes online that can give you ideas regarding tasty and creative dishes that do not incorporate any sort of meat or fish. Once you start off with one night per week, you may then decide that you want to up it to two nights, and so on. However, it always helps to start off small so that it is easier and more manageable, and you can then get used to it.
  5. Sign up for an online pharmacy – Nowadays, you can easily order your prescriptions and medications over the Internet via an online pharmacy. This can help you to boost your health because it ensures you never experience delays with your medication. If you are someone who often doesn’t take their recommended course of tablets because you cannot get to the doctors in time for a repeat prescription, then this is definitely a good suggestion for you. Your medication will be delivered to your door with a click of a button.
  6. Make a dedicated effort to lower your stress levels – There is no denying that we live in a very stress-filled world at the moment! The world we live in is one that has heaps of pressure, and it can be difficult to stay on top of everything and keep those stress levels low. However, it is vital that you find a way to do so. After all, if you don’t adrenal fatigue and health can start to take a tumble, which is the last thing you want. For those who are unaware, adrenal fatigue relates to a group of different symptoms that impact people who are under a lot of physical, emotional, or mental stress. From being a single parent to having a stressful job, there are a lot of different reasons why you may be struggling. Therefore, we recommend that you look for different ways to reduce those stress levels so that you can enjoy a more calming and peaceful life. Whether it is doing some breathing techniques or taking more regular breaks so you can have moments for yourself, there are a lot of different ways that you can make sure you are keeping your stress levels to a minimum. The importance of this should not be overlooked, as stress can impact our mental and physical health in so many different ways. 
  7. Do something nice for someone every day – You will be surprised by how good this makes you feel, and by how much this has a positive impact on your health. It’s all about mental well being. When you do something nice for another person, you are benefitting their health, as well as your own. First and foremost, there is no denying that it feels good to hear some nice words for someone or to get a helping hand when you need it. You feel recognised and appreciated, and this is something we all need. At the same time, doing something nice for someone else and seeing their reaction can make you feel amazing too. After all, doing something good for someone is a gift for yourself at the same time. You will find that the deed continues throughout the day, making you feel great and happy within yourself. 
  8. Incorporate some movement into your commute – If you do not have an active job, this is particularly important. Sitting at a computer all day can be bad for your health. One way to combat this is by incorporating some movement into your commute. If you can walk or bike to work, you should give this a go. If not, start parking your car further away from your place of work so that you have to walk there and back. You should also start using the stairs instead of the elevator whenever you can.
  9. Start meal planning – You will find it much easier to eat healthily if you plan your meals. At the start of every week, make a menu of what you are going to cook for dinner every evening, as well as what you are going to make for your lunches every day. Not only will this help you to eat better, but you will save money too. Make sure you incorporate some healthy snacks into your food prep for work. This will stop you from going to the vending machine whenever you are bored or your energy is zapped. The great thing about the times we live in at the moment is that you can easily get recipes and meal prep inspiration online. So, if you are struggling, simply do a little bit of digging online and we are sure that you will find a lot of different options when it comes to meal ideas and clever food prep suggestions for the week ahead. Not only is this going to help you to be more organized, but you will find that it actually saves you quite a bit of money in the process. After all, when we do not have a food plan for the week ahead, we tend to spend a lot of money on items we do not need. Food can end up going in the bin because we do not use it. This ends up in an awful lot of waste, and we should all be looking to reduce this, so meal prep is great in many ways.
  10. Keep a journal – Last but not least, keeping a journal is good for a person’s mental health. You should write down your thoughts. It doesn’t need to be a long entry; you can simply jot down a few bullet points every evening. This will help you to articulate your thoughts so that they do not wear you down. After all, it can be very difficult to sleep if you have lots on your mind. A lot of experts advise this approach for people who suffer from insomnia. One of the main reasons why a lot of people struggle to get the hours of sleep they need is because they cannot shut off when they go to sleep; their minds are still going at a million miles per hour. They are thinking about what they need to do the following day and any worries or concerns that they may have. Because of this, it very much makes sense to keep a journal so you can offload some of these thoughts and worries and you can have a much more restful night of sleep. Once you get into the habit of doing this, you will see that it actually does make a significant difference when it comes to drifting off and enjoying a good night of rest. 

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There are good and bad sides to buying a business and starting your own business from scratch. For lots of people, the positives of buying an established business outweigh the positives of starting a business. Here are the reasons why buying an existing business could be the right choice.

Easier To Secure Finance

All businesses will need finance. Unless you can fund your business yourself, you’ll need to secure financing from investors. Most lenders will be more willing to lend money to an established business that they can already see is doing well, rather than risk an unknown factor. 

Income From Day One

One of the downsides of starting a business is that most start-ups will go through an early stage where they don’t make much, if any, money. For some entrepreneurs, this stage can last for several years. 

During this stage, you will need to pay out for things like your premises, as well as equipment, installation of equipment, stock, materials, fixtures and fittings, legal and professional fees, a license, uniforms, and more. 

If you don’t have finance in place or another form of income, this stage can be very tough for a new business owner. If you buy a business, you can start earning from day one, and avoid this tricky period where you might be out of pocket.  

Established Brand

When you buy a business that already exists, you are also buying into a brand that is already known, recognizable, and has a track record. You get the business complete with all the trademarks, copyrights, and websites associated with it, as well as the business locations

This means that your business will already have customers, lenders, suppliers, and other contacts that are confident in the business already. 

Instant Customer Access

An existing business also has customers already, which can help you succeed straight away. You can use a range of strategies and marketing to build on the existing customer base, but won’t have to struggle to build a customer base from scratch. 

Established Network Of Contacts

When you start a business from scratch, a lot of your time and energy has to be put into building up a network of contacts. 

All businesses need to have supplier and marketing contacts, so buying an existing business that already has those contacts in place allows you to hit the ground running.

Like money lenders, suppliers and marketing companies are more likely to offer you more favourable terms if your business has been around for a while and they know it.  

Focus On Growing The Business

When an entrepreneur starts a new business, they will have to put a lot of their energy into getting their business off the ground. This takes a lot of time and can be very tiring. 

On the other hand, when you take over a business that is already established, you’ll be freer to focus on the areas of the business that most need your attention, aiding the growth of the business as a whole. 

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