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Reach a worldwide audience with the translation services

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In the digital age there is no doubt about it, the world is getting smaller. No longer is communication limited to just one channel, medium or country. People all over the world are accessing new information, new products and new services every single day, and are no longer restricted to their local area.

Through the internet, whether it is websites or social media, businesses now have the chance to connect with these customers from all around the world. But with geographic barriers broken down, how can you start to break down language barriers too?

The answer lies in translation services. Once the remit of the travel and tourism market, where translation was by necessity, it is now far, far wider than that. For a business to become truly global, it needs to be multilingual, and to do that you need a linguistic solution from the professionals.

The benefits are obvious, reach more people and your business will grow. It is the best path to success of your business, with the potential for growth far larger once new markets are opened up.

Why choose a translation service

With all the effort in the world, no company that is not already a huge global corporation simply cannot provide translations at a native level in multiple languages. Simply recruiting native speakers is near on impossible, and even then the wage bill would be huge as you try to cover as many languages as possible. Even those companies large enough to have access to those types of resources can struggle, and tend to use professional translation services themselves.

With translation services provided by experts, you can ensure your project will be a success and delivered on time. They will have a pool of resources readily available to turnaround the work fast, but with a driving commitment to the highest quality. No matter the size of your project they will be able to scale up to meet the resource needs, in a way that is far harder to do on your own.

Look for a translation service that has a large platform of native professional translators. They will be familiar with local idioms, expressions and the nuances of the language you want to communicate in. Localization is about far more than just translation of text, it is about cultural context and getting this right is the only way to truly connect with a global audience.

You should be able to simply explain what you need, in which languages, and you can have faith that it will be done.

With the right translation service, you will find a partner in success, dedicated to helping you achieve your globalization goals.

A translation service can deliver more visitors to your website

More visitors, more customers, more sales. It is a simple numbers game. But how can translation services deliver more visitors?

You have probably already got a well established SEO strategy, you know which keywords and other items to include in your website content to lift yourself higher on the search engine rankings. It is the core part of any digital marketing strategy.

You now need the same in multiple languages, and translation services can deliver this. With SEO experts and local knowledge, translation of your website content will be optimized for key search terms and local trends in the country you are targeting. How else would you know which terms are currently relevant, what local language trends are and how to utilise them. No modern language ever stands still, it is adapting all the time, and to keep up, you need professional native speakers.

A good translation service will also be able to write relevant, informative and optimized blog posts on topics likely to interest the local audience, and tie it together with social network publications, which will all help drive traffic to your site. It is not enough anymore to just focus on the one channel of communication, it needs to be holistic across all channels if you want to be seen.

Having native local experts will also help you engage with your new found customers, and can dramatically improve retention of those customers, by assisting you achieve a truly integrated campaign of engagement.

More than just the written word

Technological advances, mean that communication is so much more now than an intelligently translated website. With video, audio, voice interaction and of course the written word, customer journeys have become so much more interactive.

The best content these days uses all types of media to engage with an audience, and the more content rich a website is, the more likely it is that the audience will convert to being paying customers.

Translation services can help with this. Whether a voice over service for a corporate or introductory video is needed, or you are offering an online service that is interactive with the user, getting the right use of language is all important.

Whether it is the in the design and interpretation or audiovisual production subtitling, hiring a translation service to do this work will add consistency and quality to the customer journey.

Professional help when you need it

Another benefit of hiring a professional translation and communication agency for your linguistic needs, is you can be sure of the quality. Not only for the work itself, but also in the reviewing and editing process.

There will also be occasions where there are legal implications in the text that is being translated. Perhaps it is in the terms and conditions of a service you are providing. Or terms of usage or your privacy statement. Whatever you need, a good translation service can offer sworn translation services, to ensure that you are meeting your compliance obligations.

This can work for many areas, such as financial invoicing and legal paperwork. No matter how complex the document, you can trust that it will be delivered correct and on time as you need it.

Expand your horizons, reap the rewards

If you haven’t started on your journey of becoming a truly global company now is the time to start. It just makes good business sense, and the investment in the right translation partner will pay back a thousand times over.

It may seem daunting at first, but translation agencies exist to take that pain away. Ultimately the easier it is for a customer to communicate with a business, the more likely they are to use that service or buy that product again and again.

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Student @ Advanced Digital Sciences Center, Singapore. Travelled to 30+ countries, passion for basketball.

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Business

How To Safeguard Your Business

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Businesses of all sizes face security risks on a daily basis. For example, a recent study found that, on average, 69.2 crimes that affect businesses, such as theft, occur every hour. Furthermore, in an era when we spend more time online than ever before, these threats have also turned digital – with cyber attacks increasing by 600% during the COVID-19 pandemic. 

As a result, those who want their businesses to continue to thrive, need not only concern themselves with business plans and new product ideas – they also need to be putting plans in place to safeguard their business. After all, failing do so could result in: 

  • A loss of profits.
  • Property damage. 
  • Legal complications. 
  • Damaged reputation.

With that in mind, here are some simple ways in which you can safeguard your business. 

Focus on access control. Access control is so important for companies because it enables you to manage who comes in, and out, of your business. This can stop unauthorised personnel gaining access to secure areas, meaning it can result in crimes such as theft. It can also heighten your health and safety procedures, especially if you have specialist equipment on site that only qualified personnel can use. Thankfully, there are various ways in which you can improve access control. For example, you could install video intercoms, which allow you to speak to/see whoever is requesting access remotely. Click here to find out more about video intercoms business.

Train your staff. Training your staff to become more security conscious (both in terms of digital and physical security) is a great way to safeguard your business. This is because many security mistakes are the product of human error; such as forgetting to lock doors/windows or forgetting to log out of software at the end of the day. By providing your staff with the appropriate training, you are 

strengthening your business security.  

Install security alarms and cameras. Installing security alarms and cameras will do more than simply alert you should a security breach occur; they are also a proven deterrent against crime. This is because they capture clear evidence of the crime, meaning it would be easier to catch and prosecute an offender. As a result, you may get much greater peace of mind as a result of installing these features on-site. 

Change your passwords regularly. Cybersecurity attacks are not always elusive or super technical. In fact, they are often the product of poor password control, which gives hackers the chance to access your systems and data. This can wreak havoc for any business, especially if any sensitive information, such as banking details are leaked. As a result, you should ensure that you choose strong passwords for your business. While this may seem something of a no-brainer, 61% of businesses do not apply basic password security techniques. You should also change the company passwords every three months. If employees have personal passwords for their emails, you should encourage them to do the same to maintain good cyber safety standards.

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Legal services that make life easier for expatriates and international companies

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Photo by EKATERINA BOLOVTSOVA on Pexels.com

When living in or doing business in a foreign country, you have to comply with a number of legal requirements that can only be carried out effectively with the right support from a professional team specialized in that area. Let’s find out what services you can get when you are an expatriate or own a foreign company that has to operate under a different set of laws.

Expatriates and expatriate companies must always comply with a variety of rules and requirements in order to be legal in the country where they reside, after all, that is the local law and it should be followed. In these cases, it is always necessary to seek professional advice from expert lawyers who know how to act in certain circumstances.

There are many good law firms that have amazing lawyers on their staff who are exclusively dedicated to immigration, international business and global mobility cases. They are specialists in the area, such as Carbray lawyers in Spain, who have earned a well-deserved reputation for their excellent work and professionalism.

This law firm has more than 15 years of successful track record, with first class services that help clients cut through red tape and help companies that need talent from other parts of the world to bring them in as quickly and effectively as possible.

Their services are mainly focused on accompanying its clients from the moment they decide to settle in the country until they need any legal advice on the different matters they have to deal with.

It is a legal firm that provides support to all international companies that come to the country, as well as those that, being nationals, will settle in other countries. The plan will always be to give them legal advice on everything they need.

Immigration procedures

Another speciality in which Carbray is an expert is in cases of people who arrive in the country and need to regularize their immigration status. immigration lawyers in Spain have a lot of work to do, due to the high rate of immigrants who are frequently entering the country and need to regularize their legal status.

The lawyers in this area know everything about the legislation and jurisprudence that applies to expatriates and non-residents in the country, as well as all the regulations and processes that must be complied with in order to obtain the corresponding visas and authorizations.

Types of residence permits

The variety of authorizations issued by the Spanish government to non-resident foreigners is quite high. There are different types:

  • Wealth or non-profit visa: this is a permit to live in Spain for up to one year, as long as you do not work in the country, although you can work remotely for foreign companies. With Carbray’s support, you can get this visa quickly, without so much red tape; you just have to prove that you have enough income to survive without working. 

Another advantage is that if you need to bring your partner and children, you can do so by making a joint application. By obtaining the visa, you and your family can enjoy all the rights and freedom of movement of all European citizens.

  • Golden Visa: also known as the investor visa, this is a residence permit issued to non-Europeans who want to invest in the country. It is very easy to apply for and does not require any further formalities beyond the investment to be made.

This permit takes about 20 days to process, lasts for two years, can cover the partner and children, and also allows you to work in the country.

  • Self-employed visa: this is a permit for self-employed workers to work in Spain for one year, which can be extended twice, for two years each. After five years, a permanent visa can be requested.

To apply for the corresponding authorization, you only have to demonstrate that you have sufficient resources to invest in a business project and possess the skills to carry it out and develop it.

  • Visa for entrepreneurs and companies: intended especially for those who are going to set up a company or a branch in Spain.
  • Residence permit: to live permanently in the country.
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4 Changes to Increase Your Bottom Line: Dip in Revenue? No Problem!

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It’s happened to the best of us: a dip in our bottom line. Don’t worry, though, there are plenty of things you can do to move that curve back up! In this blog post, we will discuss four changes that you can make to improve your revenue and get your business back on track. Making just a few small changes can have a big impact on your bottom line.

Evaluate Your Expenses

One of the first places to start when you are trying to increase your revenue is by evaluating your expenses. Take a close look at where your money is going and see if there are any areas where you can cut back. Even small changes can make a big difference in your bottom line. If you’re not sure where to start, try looking at things like office supplies, travel costs, and marketing expenses. See if there are any areas where you can reduce spending without sacrificing quality or effectiveness. Don’t be afraid to negotiate with vendors either. If you feel like you’re paying too much for something, reach out and see if you can get a better deal. You may be surprised at how often this works! Finally, make sure you are taking advantage of any tax breaks or incentives that your business may be eligible for. There may be some easy money that you’re leaving on the table!

Review Your Pricing

Another way to increase your revenue is by reviewing your pricing. If it’s been a while since you’ve evaluated your prices, now is the time to do it! Make sure you are charging enough for your products or services to cover your costs and leave you with a profit. Don’t be afraid to raise your prices if necessary. If you’re providing a high-quality product or service, your customers will be willing to pay more. You may even find that raising your prices helps to increase demand for your product or service! Of course, there may also be times when lowering your prices is the right move. This can be especially true if you’re trying to enter a new market or reach a different customer base. By offering a lower price, you can attract new customers and boost your revenue.

Increase Your Sales

One of the most obvious ways to increase your revenue is by increasing your sales. This can be done in a number of different ways. First, take a look at your marketing efforts. Are you reaching as many potential customers as possible? If not, it may be time to invest in some new marketing initiatives. These include from your website design to social media to traditional advertising. There are a lot of great options out there, so find one that fits your business and budget and get started! You can also try selling more to your existing customer base. Upselling and cross-selling are great ways to boost revenue without having to find new customers. If you’re not sure how to do this, ask your sales team for help! They’ll be able to give you some great ideas. Finally, don’t forget about seasonal sales! This is a great time to offer discounts and promotions to boost your revenue. Just make sure you plan ahead, so you don’t end up cutting into your profits!

Reduce Your Expenses

Now that we’ve covered some ways to increase your revenue let’s take a look at how you can decrease your expenses. Reducing your expenses is another great way to improve your bottom line. Here are a few ideas to get you started: First, take a close look at your inventory levels. Do you have more products than you need? If so, you may be able to reduce your inventory costs by reducing your stock levels. You can also save money by negotiating better deals with your suppliers. If you feel like you’re paying too much for something, reach out and see if you can get a better price. Chances are, your supplier will be happy to work with you! Finally, make sure you’re not wasting any resources. This includes things like office supplies, energy, and even water. By reducing waste, you can lower your expenses and improve your bottom line.

There are a lot of great ways to boost your bottom line. By increasing your sales, reducing your expenses, and taking advantage of tax breaks and incentives, you can easily improve your bottom line. So what are you waiting for? Get started today!

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