Connect with us

Business

If You’re Not Harnessing the Potential of Mobile Apps, Here’s How

Published

on

For your business to succeed, it needs to be living in the 21st century, and part of that is about harnessing the full power and potential of mobile apps. This is something that can be done in a whole host of different ways. So if your business is currently not using apps in any way whatsoever, you need to change that as soon as possible. It’s not as difficult as you might imagine either; read on to find out more.

Create Your App With Expert Help

First of all, you need to think about how you’re going to create your company’s app. Obviously, this is a highly technical process, even if it is slightly easier than creating your very own website. It’s something that you should approach carefully and with the right expert help because you’ll want to get it right the first time. It should be a collaboration between you and the expert so you can get what you’re looking for.

Use Apps to Get Your Everyday Work Done

There are plenty of fantastic ways in which you can make use of apps created by other people to complete the kinds of tasks that you need to get done each day. This can cover anything from productivity to time tracking and accounting. These days, there’s an app out there for pretty much every workplace task you could think of. Explore the options and see what you can find.

Let People Browse and Buy Easily on Your App

Using apps to sell your products could offer you an entirely new line of revenue. You just need to make sure that the app is designed in a way that makes it possible for customers to easily browse the range of products you’re selling. You can learn more about the process of selling your products via a specially designed app by visiting shopify.com/sell-products-in-your-mobile-app-using-shopify-s-mobile-buy-sdk-and-apple-pay.

Advertise Via Apps

Among the many things that mobile apps can do for your business is advertising. You can use companies like https://www.mopub.com/marketers/overview/ to help you with getting started with advertising via mobile apps. It’s probably not something you should approach alone if you’ve never done it before. However, when it’s done right, it can really help you target young consumers successfully.

Integrate Your App Into Your Overall Marketing Approach

Going forward, you’re going to need to make sure that the app you create for your business is part of a wider ecosystem. It’s all about integrating your app into a wider marketing approach. That way, it will feel more organic and it will become a significant part of everything your company does in terms of marketing.

Apps offer you so many great opportunities as a business owner, so don’t let them pass you by for a second longer. If you’re not making use of them, you are most definitely missing out big time. Take the lessons you’ve learned here and put them into practice as soon as you can.

Use your ← → (arrow) keys to browse

Student @ Advanced Digital Sciences Center, Singapore. Travelled to 30+ countries, passion for basketball.

Continue Reading
Comments

Business

Managing creative employees

Published

on

Managing creative employees

Designers, journalists, photographers are talented and not ordinary people. At the same time, you can often hear that they can be easily distracted. But if someone complains about the uncontrollability of the creative employees, one simply does not know how to organize them.

How to manage creative employees

Designers, journalists, photographers are talented and not ordinary people. At the same time, you can often hear that they can be easily distracted. But if someone complains about the uncontrollability of the creative employees, one simply does not know how to organize them. Find out how to organize your creative employees in the best way and without unnecessary stress following the tips from these 10-page papers.

The method of the stick doesn’t work

Formally, creative people are no different from all others. And informally, of course, the difference is obvious. The geniuses have other motivators. For example, for them recognition is more important than money. A free schedule is more comfortable than working from a call to a call.

So, it’s advisable to rather choose the right leadership style to live in peace and harmony. In the scientific literature, four types of management are distinguished:

  • Authoritarian. When everything in the company occurs at the behest of the head, and the subordinates are obedient executors.
  • Market. Relations in the team are built on the principle “you do something for me and I’ll do something for you.” This is kind of entrepreneurial approach.
  • Bureaucratic. The company has clear regulations, management orders are not discussed, and all employees are disciplined and executive.
  • Democratic (humanistic). This is a paradise for creative workers. The staff of the company is one big team, where everyone is given chances to realize their ideas, even the most grandiose ones.

Follow your line

The main words to the manager is to become the creative leader himself. However, it makes no sense to create without knowing the measure and purpose. Therefore, top managers of innovative companies adhere to the following principles when running a team:

  • Self-management. Provide employees with a field for activities, not pushing in their strict framework, but also avoiding arbitrariness.
  • Personal responsibility for the result. Do so that every member of the team understands that the success of the project depends on it. Praise because creative people like approval very much.
  • Freedom. Every employee has the right to work as he likes. Work from home, at night or daytime – in fact it’s not important. The main thing is the result.
  • Tasks for interests. A routine is the most terrible word for creatives. They are bored sitting for a long time in one place, doing the same thing. A maximum of three years, and the true creator will run away, even if you give him free breakfast and lunch. So periodically change everything: tasks, areas of responsibility, and projects.

Looking for talents

In order to prevent the search for personnel from turning into a torture, one should immediately pay attention to those candidates who are equally capable of working both in the office and in public transport. And at the same time to give out unique intellectual products that did not exist before, absolutely viable.

During the interview, offer the applicant a simple test. For example, to come up with as many options for non-standard use of a paper clip within one minute. The candidate writes the answers on a letterhead, which is then analyzed.

Work environment

It’s more interesting for the creative person to work in a circle of like-minded people. It is not necessary for this to open super offices where you can ride bikes or lie on bear hides.

The creative environment is a mood, a climate, a kind of comfort. Everything will turn out fine if you take into account some features in time:

  • Create friendly relations. It is very good when you can communicate freely the company, without hierarchy, consult all issues directly with top managers and take the initiative.
  • Support the staff. In a good working climate, ideas and proposals are received with interest and are welcomed by leaders of all ranks. Often arrange brainstorming so that everyone can feel the team spirit and positive attitude.
  • Demonstrate trust and be open. When each person puts forward ideas and is not afraid to express his opinion, the emotional burnout of staff will not overtake.
  • Joke so there will be ease, spontaneity, and a friendly atmosphere.
Prev postNext post
Use your ← → (arrow) keys to browse

Continue Reading

Business

The best ways to protect your business against financial fraud

Published

on

financial fraud

Businesses of all types can fall victim to fraudulent activity, from the smallest of enterprises to the largest multinational organisations. Financial fraud is all-too-common and can really impact on the image and reputation of any business. But, there are steps you can take to protect your business against fraud, and here’s how.

Keep a closer eye on your accounts

You need to keep a close eye on your accounts because, if you don’t know your company’s figures, how are you going know whether or not you have become a victim of financial fraud? Criminals are clever and they will be able to steal large sums of money from you over time, without it making a noticeable difference to your daily working operations straight away.

One of the best ways to stay on top of this is to invest in a software solution that allows you to keep track of your finances at-a-glance whenever and wherever you want to see them. The easier it is to access your accounts, the easier you’ll find it to monitor what’s coming in and out and spot any transactions that don’t look right.

Employee background checks

These days you need to be vigilant so consider running background checks on potential employees who will be handling money for your business, whether this is dealing with cash or financial records. Having employees that you can trust is the first step to combating potential fraud – they are, after on the front line against fraud.

Firewalls and virus protection

Make sure all your computers, including the ones used for work outside of the office, are fully equipped with the latest firewall and virus protection software. Malware and spyware are ones to consider as these could be used by fraudsters to trick their way into your systems.

Change passwords

Have your employees regularly change their login passwords. Passwords should ideally be changed every 60 to 90 days and have at least eight or more characters featuring upper and lowercase letters as well as numbers. Again, this is all about making it harder for people to hack into your systems and access your private financial data.

Keep company information safe

Your business requires you to hold information such as employee identification numbers, tax, wage and other sensitive information. This should be encrypted and safely stored, with access only given to those who require it for their jobs.

You should also keep important paperwork such as checks protected and in a secure location that is not easily accessible to the wrong hands. When it comes to disposing of any company documents, shred them. Being cautious with your business information is an important step to preventing fraud. If you give nothing away, there’s nothing for fraudsters to latch onto.

Protecting your business against financial fraud should be an important priority. Take it seriously, follow the steps above and give yourself the best possible chance of staying safe.

Use your ← → (arrow) keys to browse

Continue Reading

Business

Francisco Reynés: “Naturgy wants to play an important role in Europe”

Published

on

Francisco Reynés Naturgy

Francisco Reynés, executive chairman of Naturgy (formerly Gas Natural Fenosa), has mentioned the great value of the energy multinational company in the reorganisation of the sector in Europe. He has also expressed that they are open to corporate acquisitions.

Francisco Reynés has made these statements during an interview with the Spanish newspaper EXPANSIÓN, leader in economic news.

Francisco Reynés has mentioned the Naturgy Strategic Plan for the period 2018-2022, which was presented some weeks ago in London; a plan that promises its shareholders to increase the dividend in cash by at least 5% per year until the end of the period.

To reinforce the new shareholder remuneration policy, and if the intended acquisitions do not materialize, the company could allocate a maximum of € 2,000 million in the period as share buyback.

About this possibility, Francisco Reynés has explained that “in march, when we started to design the strategic action plan, we decided to conceive it without restrictions so that we can accomplish our own strategic decisions”.

“We want to demonstrate that it is not necessary to buy another company; Naturgy is in a position to develop by itself”, he added.

Once the strategic plan has been drafted and presented, Francisco Reynés has recognized that “it is important to look at everything”. It is not a race where you are running alone, you have to look what the competition is doing. To grow in business should not an obsession, it is rather an option”, he said.

Francisco Reynés has also insisted on the need to “play an important role in the reorganisation of the sector (…) We can be a relevant energy actor in Europe”, he concluded.

Use your ← → (arrow) keys to browse

Continue Reading

Trending