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Donald Trump

Being the president of the world’s largest economy, Donald Trump is considered to be the most influential person when it comes to financial markets. Whatever policy changes were taken by Trump Administration during the last two months has had substantial effects on the equity and Forex currency markets. Trump promised during his campaign to increase infrastructure spending, introduce tax reforms and to slash regulations that were killing jobs. He wants to boost production in the US through tax subsidies for local businesses and increase consumerism. Forex market analysts have argued that Trump’s pro-growth policies will be a key driver for volatility in global FX markets going forward.

Trump’s disruptive immigration policies like the temporary travel ban imposed on Seven Muslim majority nations and his controversial comments on social media have put global equity and FX markets in a tailspin. For example, his comments about the withdrawal of US from the Trans-Pacific Partnership caused a huge impact on many of the Asian currencies like CNY and JPY. Since US Dollar is considered the global reserve currency, any changes in Fed policy like interest rate hike or tax reforms will have a notable impact on major currencies like EUR, GBP, CNY, CAD and JPY. The most affected currencies due to Trump’s policy changes are of the emerging markets such as Mexican peso, Turkish lira and South African rand. Trump’s controversial tweets targeting various Corporates or entire nations have impacted major currencies in a big way. Trump’s Twitter account has more than 18.8 million followers and is a major driving factor for investor sentiments across the globe. The below table illustrates the Trump effect on major currencies between US elections held on Nov 8th, 2016 and Jan 5th, 2017.

Currency % Change (vs. USD)
Russian Ruble 7.7%
Canadian Dollar 0.4%
Chinese Yuan -1.5%
Euro -5.0%
Mexican Peso -13.4%

The US Dollar index enjoyed substantial rally since Trump’s surprise victory in November elections and reached its 14-year high of 103.820 on Jan 3. The notable surge in US dollar was mainly due to the protectionist growth policies of the new President.  But the greenback dipped by 3 per cent from its January 3 high after Trump raised a red flag over a strong dollar to the Wall Street Journal. He felt that Dollar was “too strong” for US companies to compete in global trade with their Chinese counterparts. He also blamed countries like China, Japan and Germany for manipulating currencies to get a trade benefit over the US. The remarks made by Trump over China and other nations in media resulted in the weakening of US dollar which Trump feels will favour US exports and boost manufacturing. It also led to the strengthening of Japanese Yen which is considered as a safe haven by currency traders. The US dollar dropped 0.6% against Japanese Yen to 111.95 Yen due to the uncertainty prevailing around trade policies by Trump. As a Forex trader, you should make use of real time trading charts and technical indicators to predict the future trends of currency movements, which will help you to make well-informed trading decisions.

Forex investors are eagerly awaiting Trump’s address to the US Congress on Feb 28th regarding changes in the monetary policy and possible corporate tax cuts.  Trump Administration’s reflationary policies so far have had a positive impact on the US dollar and equities. The financial markets are interested to know about the tax reforms that will be proposed by Trump during his address to the Congress on Tuesday. The disruptive border adjustment tax that is under consideration by the Republican government under Trump aims at increasing taxes for imports and subsidises exports to boost manufacturing in the US. Russia has been on the positive side of Trump so far since he feels it’s a protectionist country which does not pose any threat to U.S. jobs. Hence, Russian Ruble has had a positive impact and has grown by 7.7% against U.S dollar.

Besides his proposal to build a wall between the US and Mexico, Trump has frequently opposed the NAFTA (North American Free Trade Agreement) during his campaign and wanted to restrict imports from Mexico and China by increasing the import tariffs. He promised to raise taxes for imports from Mexico and China by 35% and 45% respectively to reduce the imports from these countries. Such remarks have resulted in a considerable impact on both Chinese Yuan and Mexican Peso against the US dollar. Since Mexico is one of the biggest exporters to the US with more than 80.3% of its goods sent across border tax-free, scrapping of NAFTA and the introduction of new tariffs based on the proposed border tax reforms will have a great impact on the Mexican peso. His tweets have already weakened the Mexican peso against U.S dollar. It reached record lows of 21.619 when he criticised General Motors for exporting cars made in Mexico to the United States with the below Tweet. Ford motors also cancelled its production of $1.6 billion plant in Mexico in line with Trump’s policies to make in the USA.

“General Motors is sending Mexican made model of Chevy Cruze to U.S. car dealers-tax free across the border. Make in U.S.A.or pay big border tax!”

The dollar tumbled against Japanese Yen and moved below 113.00 due to the uncertainty prevailing around the tax reforms to be proposed by Trump during his address to Congress and possible interest rate hikes by the Federal Reserve. Steven Mnuchin, U.S. Treasury Secretary under Trump Administration, stated that lot of work is to be done towards tax reforms, which would encourage inflation and push US interest rates higher. He also added that the impact of the new government’s pro-growth policies is unlikely to be seen this year.

Trump has pointed out several times that fiscal debts are getting beyond control and he wants significant changes in the Fed policy. This could mean the reversal of Quantitative Easing and an increase in interest rates which will result in a strong dollar. There are possibilities that Trump might even appoint a new chair to Federal Reserve who will do whatever he says. If there is any announcement of interest rate hikes by US Federal Reserve during the upcoming FOMC meeting in March, we can expect a surge in US dollar once again, and this will have a negative impact on other currencies like Chinese Yuan, Japanese Yen, Euro and Mexican Peso. We can expect a lot of fluctuations in the currency markets based on Trump’s trade agenda and as a Forex trader, you should start considering about investing in Forex binary options to increase your returns.

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How To Manage A Team Working Remotely

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Once upon a time, practically all businesses were run on a local scale, meaning that they were within a short distance of their core consumer group. Even the largest, most expansive firms in the country have broken their territory up into smaller regions, cities, and zones. Through the use of eCommerce solutions, remote working, and outsourcing, modern firms are no longer constrained by their physical locations. This has allowed the wheels of industry to continue rolling.

In point of fact, the time has come when a proprietor of a company may now conduct their entire operation from the comfort of their own home and the benefits of a distributed workforce

 are now more commonly known.

Let us get started with our discussion of how to manage remote workers.

Improve the efficiency of communication

You may probably guess that clear and concise communication is one of the most important aspects of managing a workforce that is geographically dispersed. The very last thing you want is for anything significant to be lost in the shuffle as a result of a mistake that was made with the logistics.

As a result of this, it is of the utmost importance that you establish a clear chain of command and make every effort to simplify and expedite your communication process. You do not want your workers to be uncertain about who they should report to or where they should deliver paperwork, do you?

Establish early on how you intend to conduct business, and then modify your approach only when it makes logical sense to do so. Your team will not benefit from continual upheaval in any way.

Place emphasis on the big picture.

How do you plan to make sure that everyone is on the same page? Paying attention to the whole context is one of the most effective responses to that query. Not just the deadlines and information that they “need to know,” but also the end goal of their job should be communicated to the members of your team.

The likelihood of your employees becoming interested in the various projects they are working on increases in proportion to the amount of involvement they have in the firm as a whole.

Use modern tech

It ought to go without saying, but it is important to emphasize that managers should make use of the most cutting-edge technology available in order to link the members of their teams. Skype, Zoom, and other video chat platforms to assist in maintaining continuity despite the large distances that separate them.

The use of voice over internet protocol (VoIP) phone systems in establishments such as hospitals, legal firms, and private schools will make it possible for members of the team to share vital information instantly.

Keep in mind that managers have a responsibility to encourage their staff to investigate all of the possibilities and benefits that current technology offers. It is a waste of resources to invest a significant amount of money on a communication or software programme that is not utilized to the maximum possible degree. Remember to keep this in mind prior to making any more investments.

Face to face meetings

When it comes to bringing your team together for regular meetings, video chat is an upgrade over phone calls; but, neither of these options is as beneficial as having everyone in the room together in person. Create recurring activities in which all of your employees may interact with one another and spend time together. When people like one another, or at the very least have a healthy mutual regard for one another, they are able to collaborate more effectively.

A frequent “catch up” session with the team might involve either work or play. The culture of the team is an essential component in the process of constructing a company in which all employees, irrespective of their location, respond to clients in the same manner, utilizing the same templates, and communicate in the same manner.

The culture of your company, which includes how your employees interact with one another and with customers, is shaped from the very top, by the person who owns the firm. Maintaining a positive reputation for your company depends on providing consistently high-quality customer service. Now that the majority of business is conducted online and is less dependent on foot traffic, the way in which we collaborate has altered, which has produced issues for the management of the team.

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How To Scale Your Business In 10 Steps

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It’s no secret that businesses today face more challenges than ever before. In order to stay afloat and thrive in today’s economy, businesses need to be able to scale their operations effectively.

The good news is that there are a few key things you can do to make sure your business is able to scale successfully. In this article, we’ll go over ten essential tips for scaling your business effectively.

1. Define Your Target Market

The first step to scaling your business effectively is to define your target market. Without a clear target market, it will be very difficult to focus your efforts and resources in a way that will allow you to scale effectively.

2. Know Your Costs

Another important factor to consider when scaling your business is your costs. It’s important to have a clear understanding of all the costs associated with running your business, such as overhead costs, production costs, and marketing costs.

3. Streamline Your Processes

Another important tip for scaling your business is to streamline your processes. When you’re first starting out, it’s common to have a lot of different processes and procedures in place that may not be entirely necessary.

4. Invest in automation

Investing in automation is another great way to scale your business effectively. Automation can help you save time and money by taking care of tasks that would otherwise need to be done manually.

5. Focus on Your Core Competencies

When you’re scaling your business, it’s important to focus on your core competencies. These are the areas of your business that you’re most skilled at and that provide the most value to your customers.

6. Delegate and Outsource

As your business grows, it’s important to delegate tasks and outsource work to other people. This will allow you to focus on your core competencies and leave the less important tasks to others. For example, you may need to involve Het Vertaalbureau to assist with translation of your website and documentation.

7. Get Feedback from Your Customers

Another great way to scale your business effectively is to get feedback from your customers. This feedback can help you improve your products or services and make sure you’re meeting the needs of your target market.

8. Focus on Your Marketing

Marketing is another important aspect of scaling your business effectively. When you’re first starting out, it’s easy to focus all of your attention on the product or service you’re offering.

9. Expand Your Team

As your business grows, you’ll need to expand your team. This means hiring new employees or contractors to help you with the additional work.

10. Keep Your Costs Low

One of the most important tips for scaling your business is to keep your costs low. This means finding ways to save money on overhead, inventory, and other expenses. There are a number of different ways to save money, so it’s important to find the ones that work best for your business. You can negotiate with suppliers, use cheaper materials, or find other ways to reduce your costs.

In Closing

By following these ten steps, you can effectively scale your business while still maintaining a high level of quality. Automation, delegation, and feedback are key to success. Keep your costs low, focus on your marketing, and keep moving forward. With these steps, you’ll be well on your way to scaling your business effectively.

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How To Make SEO Work for Your Business

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When businesses want to get noticed on the internet, they usually turn to something like search engine optimization (SEO) so that their business appears higher on Google searches. SEO can be a wonderful way to help your business grow on the internet. It’s been tried and tested by plenty of businesses, and there’s no denying the power that it has.

But with that said, trying to make SEO work for your business can be tricky. It takes a lot of time and effort in order to make it work, and you need to pour a considerable amount of effort into making content that appeals to Google’s search bots. So before you start investing precious time into your website’s content, here are some considerations to keep in mind on how to make SEO work for your business.

Focus on creating content instead of designing your website

One of the biggest mistakes that people make when designing their website is focusing too much time on the look of their website. Sure, making your website look fancy with loads of unique transitions and animations can attract some people, but those are the wrong things to focus on if you want to get noticed by Google’s search bots.

Instead of focusing on the design and look of your website, focus on the content you have. After all, Google’s algorithm will take content into consideration when deciding on your search rankings–they really don’t care about how your website looks. This is where it helps to focus on content marketing so that you know exactly what kind of keywords to focus on and the types of content you should be making to appeal to a wider audience.

Be consistent with creating content

And if you do focus on content marketing as a priority, you’ll want to try and be consistent with your content releases. Google values websites that regularly update their pages with new content. It’s more stuff to rank, there’s more space for keywords, and it ultimately provides more value to your customers as long as the content is useful somehow. It could be guides and how to use your products, or it could be an FAQ on using your services. As long as you’re creating content on a fairly consistent basis, you’ll have a much easier time getting noticed.

To make this easier, you may want to consider hiring a writer. It doesn’t need to be a full-time employee and can just be a freelancer or even an outsourced service. This will save you a lot of time when writing content for your website.

Consider working with an SEO agency

All of this sounds great and can greatly improve your SEO efforts, but you could just as easily leave all the decisions to a reputable service such as Sofia Marketing. This will take a lot of the responsibility off your hands and you’ll find it much easier to create content that consistently helps your website rank higher. They’ll also help you with technical SEO aspects such as designing your website to work on mobile devices in addition to desktops.

Simply put, SEO agencies can make things a lot easier in the long run. Whether it’s finding the right writers to make valuable content or helping you choose the right keywords to target, their expertise and guidance will be invaluable when you want to get the most out of your SEO efforts.

Choose topics and keywords to focus on

If you haven’t already, it’s a good idea to pick some keywords and topics to focus on for your SEO efforts. For example, your business might want to specialize in appealing to a certain kind of demographic, so you’d research various topics and keywords that the group is more likely to search for. Keyword research can take a lot of time, but it’s something that can be made a lot easier with help from a marketing service. There are also plenty of keyword tools that you can use to help identify strong keywords to focus on.

Identify what your website will be used for

And lastly, figure out what your website will be used for in the long run. This can help drastically improve the user experience and will help you give a purpose to your content because you know who you’re trying to appeal to. If you know exactly what your website is going to be used for, then it cuts out a lot of the decision-making and helps you laser focus your efforts to optimize your time.

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