Apple was just a fruit for all of us some time back, nobody would have ever thought that this name will bring a revolution in the electronic industry. Wherever Apple stepped in, it managed to touch the sky. From an interactive desktop operating system, Apple was determined to bring best sound technology and so the old Walkman and disk man were transformed into a smart music player which could even play videos in later versions. And later the smart music payer was merged with a smart phone which only left the competitors with their jaws dropped.
Many worry about the future of Apple Inc. without Steve jobs, but the current time which holds a risk of retreating recession, looks good for this company. It was clear long back that Steve Jobs is not keeping well. Still investors had trust in the company as the coming products look very promising. His bad health didn't prevent the stocks to shoot higher. Apple shares moved when he announced last August that he is stepping down as CEO and then it moved after hearing the news of his loss. But what keeps the shares shooting high is the enormous number of products in the pipeline.
Now when Cook is set to take the charge, it is believed that he is more easy to work with while Jobs was strict. It's a big open question that how will he guide Apple to new heights, but it's true that his success at Apple is due in large part to his sharing many of his boss's traits: a demand for perfection, an exhaustive attention to detail, and a hard-nosed attitude at the negotiating table.
For now Apple has been just churning out the better versions of the current products, now is the time to think of something new and different and launch it to gain a monopoly. This must be something Cook would be having in mind if he has to keep Apple alive. Developing something totally new is not a little kid's game, but we all know Apple is not a little kid.
Jobs and Apple have managed to encourage people to go with the technology. Apple didn't just launch products but carried people along with it. Apple for sure is not sticking to its previous products. When we talk about the "Next Big Thing" many analysts believed after shaking our desks, pockets, now it is time to shake our living rooms. Yes, apple may be looking towards a a simple but smart TV. Which can be simpler, more beautiful and more feature loaded with better quality. While Samsung is already out with a smart TV, it's the time to do something.
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